Mama Don’t Take My Kodachrome

In the wake of Kodak’s move to file for bankruptcy last month, the former industry giant has now made a puzzling decision: Kodak announced today it will no longer manufacture digital cameras in an effort to cut costs. However, it’s an odd move considering that three-quarters of Kodak’s revenue comes from digital photography.

Kodak's long farewell

Instead of manufacturing cameras, Kodak will focus on expanding its brand licensing program. Customers will still able to print photos through Kodak and purchase desktop printers. Unbeknownst to me, Kodak also produces commercial film and plans to continue that operation.

Given the latest Kodak developments, I think we’re witnessing a slow death of a once-powerful industry giant. I’m a little sad to see an innovator disappear. It’s about time to tell Paul Simon that Mama took his Kodachrome away for good.

  1. Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: