Instagram, the photo-sharing application that injects your Average Joe iPhone photo with old-timey nostalgia, is having a big week. Once exclusive to iOS devices, Instagram became available to Android products last week. Then Instagram made another big announcement yesterday, revealing it was being acquired by Facebook for the small price of $1 billion.
With more than 5 million downloads by Android users in just six days, you’d expect Instragram’s popularity to continue to grow with wider availability. However, with the news of Facebook’s acquisition, some existing users are jumping ship over “Big Brother” concerns. More likely, I think some users are turned off by how “mainstream” Instagram is going to become (let’s be real, it was a poorly kept secret by indie wannabes anyways).
I’m more intrigued how Facebook is going to integrate Instagram with its current operation. Since Facebook is intrinsically about sharing your thoughts, photos and memories, acquiring Instagram appears to be a good move. I’m eager to see how Facebook and Instagram enhance the photo sharing experience for social media users.